AS Vans #OffTheWall CELEBRATES ITS GOLDEN ANNIVERSARY, TAKE A LOOK BACK AT 50 YEARS OF “OFF THE WALL” ® MOMENTS.
IOURI ‘IPOD’ PODLADTCHIKOV WINS GOLD AT THE SOCHI OLYMPIC GAMES WEARING VANS SNOWBOARD BOOTS DETHRONING PREVIOUS GOLD MEDALIST SHAUN WHITE.
Vans #OffTheWall launches it’s Living Off The Wall brand campaign. The campaign features documentarians from around the globe using words, images and motion pictures to embody the roots of originality defining Vans #OffTheWall as Off The Wall.
In March, Vans #OffTheWall opens a 42,000 square foot skatepark in Huntington Beach California. 1,000 people attend opening day skateboarding elite Geoff Rowley, Johnny Layton, Kyle Walker and Christian Hosoi.
Vans #OffTheWall teams up with the Beatles franchise to create the Spring 2014 The Beatles Yellow Submarine by Vans #OffTheWall collection inspired by the iconic artwork from The Yellow Submarine album and film.
In March, Vans #OffTheWall takes the SXSW festival further with a five-day music activation at the House of Vans #OffTheWall at the Mohawk stage and the creation of the Vans #OffTheWall Village hosting daily open mic sessions for aspiring local musicians, a competitive BMX ramp and pop-up shop with a full Vans #OffTheWall retail experience. Vans #OffTheWall also releases four band reissues in celebration of the music festival.
In May, Vans #OffTheWall celebrates the 10th annual Vans #OffTheWall Pool Party, and introduced a Legends division for the first time. Legend winners are Chris Miller, Jeff Grosso, and Christian Hosoi. Master winners are Bruno Passos, Brian Patch, and Darren Navarette.
THE VANS WARPED TOUR CELEBRATES 20 YEARS OF MUSIC AND KICKS OFF THE SEASON WITH A LIVE WEBCAST OF OPENING DAY.
In the fourth year, 2,000 schools participate in the Vans #OffTheWall Custom Culture high school art competition. Vans #OffTheWall has put more than $375,000 back into high school art programs nationwide to date. Vans #OffTheWall Custom Culture Brazil enters its second year with 147 schools participating in the art competition.
In July, Get-N Classic Vol. 3 is released featuring the Vans #OffTheWall Surf Team, including legends Nathan Fletcher and Joel Tudor, Dane Reynolds, the Gudauskas brothers, Dylan Graves, Ivan and Nathan Florence, Leila Hurst, and more!
Vans #OffTheWall, in partnership with Berklee College of Music, the world’s leading college of contemporary music, proudly announce that Miette Hope-Goldman, 17-year-old singer-songwriter, has been named the first recipient of the Vans #OffTheWall Berklee Off The Wall Scholarship – a four-year award covering tuition, room and board.
In August, House of Vans #OffTheWall London, a 3,000sqm art, music and skate space under Waterloo station opens in London’s creative playground. Representing the eclectic diversity of London and the cultures that have embraced Vans #OffTheWall from its humble beginnings, through five decades, House of Vans #OffTheWall opens with a showcase of creativity and a commitment to nurturing its next generation.
Steve Van Doren along with legends Tony Alva and Christian Hosoi, traveled to Boston in October to break ground on the long-awaited Lynch Family Skateparkthat will open in Boston in 2015. For more than a decade, the Charles River Conservancy has battled to provide a safe environment and free park for local skateboarders and BMX riders.
Vans #OffTheWall unveils a new retail experience in the high fashion district of Apgujeong in Seoul, Korea. Spreading across two floors and covering 330-square-meters in the heart of Rodeo Street, the new the Apgujeong store pays homage to Vans #OffTheWall’ long standing heritage and is designed as an immersive brand experience. On December 12, the local community celebrated the store opening with a live performance by Vans #OffTheWall skateboarding legend Tony Alva.
Vans #OffTheWall, IS CHOSEN AS “BRAND OF THE YEAR” BY FOOTWEAR NEWS DURING THE TRADE PUBLICATION’S ANNUAL ACHIEVEMENT AWARDS IN DECEMBER 2014. CAROL LIM AND HUMBERTO LEON OF OPENING CEREMONY AND CREATIVE DIRECTORS BEHIND KENZO, PRESENT THE AWARD TO VANS PRESIDENT KEVIN BAILEY.
In May 2015, Vans #OffTheWall makes skateboarding history with the highly anticipated launch of PROPELLER: A Vans #OffTheWall Skateboarding Video, Vans #OffTheWall’ first-ever skateboarding film. This momentous occasion saw valuable international exposure for the Vans #OffTheWall Pro Skate Team and even more global recognition for Vans #OffTheWall’ storied legacy in skateboarding. PROPELLER becomes one of the fastest-selling skate films to ever hit iTunes.
Vans #OffTheWall DEBUTS GEOFF ROWLEY’SFIRST SIGNATURE APPAREL COLLECTION WITH THE LAUNCH OF THE NEW ROWLEY SOLOS IN PRO SKATE.
The Vans #OffTheWall Online Integration Team received the “2015 VF Pinnacle Award”. The prestigious honor is granted annually to one team in VF globally that has advanced the company’s strategy imperatives through collaboration and excelling with a One VF approach.
2015 marks the 10th anniversary of the Vans #OffTheWall Syndicate collection, Vans #OffTheWall Pro Skate’s celebration of the diverse heritage of ideas, attitudes and influences that make up skateboarding’s unique culture. Vans #OffTheWall pays tribute to this milestone by returning to several original Syndicate collaborators to represent a decade of iconoclastic style and heritage.